If you want to know how to put together a value proposition, do some Googling — there are many resources out there, and they don’t specifically mention what I am about to. Maybe there is a really good reason for this, but either way, I felt the need to put my thoughts into words:
Value propositions require that you have an idea of a customer profile that your potential product should (hopefully) match with in terms of product<>market fit. E.g. you have a product idea for car drivers, and you go through the value proposition process to figure out and…
After 10 years of working my way up the career ladder, I made the decision to ‘go it alone’ about 2 months ago. Since then I have jumped through bureaucratic hurdles, filled in a (small) mountain of paperwork, signed up to a variety of online tools and resources, added a new certification to my resume, created my very own website, and, most importantly, signed my first client who I have now been working with for a few weeks.
Here’s some advice from a freelance newbie in the world of product:
Give yourself, at minimum, one month to get set up…
How do you run a refinement session which covers all the necessary points, answers all the questions, evokes team confidence & ownership, and allows estimations to be applied, effectively and efficiently?
In case some explanation is needed, you can read about what a refinement session is here, and I have decided to take some time to explain in my own weird way:
Vio: I need to eat more fruit HIGH-LEVEL REQUIREMENT
Kat: Why do you need to eat more fruit?
Vio: My doctor says I need more vitamins
Kat: O really?? Any particular kind of vitamins?
Vio: Yeah, he said…
UX is a million different things.
‘UX is an evolving, multi-faceted discipline. It’s HCI, psychology, design, movement, and flow. It’s both qualitative and quantitative, logical and emotional’.
Yes, I just quoted myself.
My point is that UX is generally considered to be a subjective matter- not one easily broken down or simplified into any kind of applicable process. …
‘Let me just spend 1 hour playing around with the app so I can figure out what happens when the user is logged in…and they have this thing turned off…and they have no internet…’
‘I’m a bit afraid of touching that code- Mark knew it best and I haven’t really looked at it before’
‘We designed it to look like this but forgot that it will also appear to users in that other place- and the design we came up with doesn’t work there’
If you work in product, you will probably have experienced some of the above. We experience…
There are a lot of ‘things’ that may end up on a product backlog; some driven from discovery activities, some driven directly by stakeholders. There is a difference in the nature of these things based on where they come from.
If something is coming from a discovery activity (like some user interviews, or a chat with an industry expert, or from an analytics review, etc.) you will typically find the initial state of the ‘thing’ is not a feature, but a problem statement, high-level requirement, theme or JPG; non-solution oriented basically.
For things coming from stakeholders, it is more likely…
I attended a UX conference a while ago and a wonderful designer gave a talk on how to manage complexity within solutions without completely sabotaging the UX.
On a basic level:
And a nice motto: every time we add something we are probably decreasing UX and usability in…